When most youngsters were cutting their teeth on “Green Eggs and Ham,” Mignon was voraciously flipping through her grandmother’s Bergdorf Goodman catalog, clipping out the latest fashions and creating montages of the best outfits and collaging them into mini magazines that she sold to friends and family. Mignon is a serial entrepreneur, from an event planning business she organized in high school, to founding a popular online publication that has been featured in numerous publications from TeenVogue.com to Forbes.com.
Mignon founded TheChicSpy.com in 2007 as a fun hobby to write about fashion and it’s role in film and pop culture. She has grown the publication to be a popular source for style and entertainment intel for the website’s thousands of monthly visitors, who are dubbed ‘Agents of Chic.’ She has featured content running the gamut from fashion and beauty trends to movie reviews and celebrity interviews. Some of the celebrities she has interviewed for the online publication include Emma Stone, Kevin Hart, and Sofia Coppola.
In early 2000’s, Mignon also launched Mignon Media International, LLC to assist startups and small businesses with content creation, digital marketing, and brand strategy. She’s worked with companies in the for-profit and non-profit sectors including fashion, e-commerce and tech-related businesses.
In 2013, Mignon piloted Chic Spy Studio, a virtual internship program for college students and recent grads to gain real-world experience in online publishing and digital marketing.
“TheChicSpy.com allowed me to explore my writing capabilities and learn my voice. Not only was I able to write about one of my favorite topics, fashion, but I was also able to venture into different areas such as beauty and entertainment. By the end of my internship, I had clips that assisted me in landing my first paid internship out of college. More than anything else, writing for TheChicSpy.com gave me confidence in my work,” said Alyssa Ford, Magazine Journalism graduate from Syracuse University.
In 2015, Mignon founded Chic Spy Day, to celebrate the style of onscreen spies, and is observed on Oct. 5th, the day the first James Bond film “Dr. No” (1962) hit the big screen in London. The observance day has been picked up in major online calendar databases including Days of the Year and Time and Date, and has been sponsored by companies such as Timex, Paper Source, and Hotel Valley Ho.
Mignon’s love for melding style with entertainment has lead her to interview a bevy of celebrities, notable figures and influencers in fashion, film, and pop culture including Claire Danes, Diane Keaton, Jodi Foster, Octavia Spencer, Idris Elba, Simon Helberg, Simon Doonan, Jonathan Adler, Adrian Grenier and Ewan McGregor, among others.
Mignon Gould with actors Selma Hayek and Antonio Banderas at Ritz Carlton in San Francisco (l).
Mignon Gould with Barneys’ former Creative Director Simon Doonan and designer Jonathan Adler at the Biltmore in Phoenix (c).
Mignon Gould with Vogue International Editor Suze Menkes at Jean-Paul Gaultier exhibit opening at de Young Museum in San Francisco (r).
Mignon has been interviewed for Forbes.com and PhoenixNewTimes.com, as well as featured on idropnews.com. Her work has been seen on about.com, queenlatifah.com, extratv.com, teenvogue.com, sfunzipped.com (SFgate), digitalstyledigest.com, and janemag.com, among others. She has previously written and styled for The Arizona Republic‘s weekly style publication Yes, where she pitched–and wrote–trend and pop culture pieces, as well as interviewed celebrities such as Diane Keaton and Claire Danes. In addition, she has worked in social media marketing at Hearst Digital Services.
Mignon received a Bachelor of Science in Communication from Arizona State University; and a Master of Fine Arts in Fashion, with an emphasis on Multimedia Journalism, from Academy of Art University in San Francisco.